Each bathing suit style is named after an indigenous woman Gaykamangu finds particularly inspiring, including doctors, painters, and actors. The Jirra top and bottom, for example, is named after the Yorta Yorta-Wiradjuri woman Jirra Lulla Harvey. “She runs her own communications business,” says Gaykamangu. “She is somebody that I think is a positive role model—not just for indigenous girls, but for [everyone].” When customers purchase a piece, they receive a card informing them of the women who inspired it. “There is some really groundbreaking work that indigenous women are doing, not just in remote communities, but in our inner cities,” she says. “I didn’t think that there was enough light being shed on that.”
“It’s definitely contemporary,” she says of the brand. A signature motif of Liandra Swim’s one- and two-pieces are their graphic prints, which Gaykamangu creates digitally herself. Her “dotted prints” are a twist on dot art, a popular form of painting that originates from indigenous tribes in Australia. Many of the prints have a deeper meaning behind them that acknowledge her tribe’s history. “That [style] really represents the changes to indigenous Australia post-colonialism,” she says. “The blue represents the water, because it was via our water and our oceans that those changes came.” During the design process, Gaykamangu says she also focuses on incorporating colors and prints that will complement a variety of skin tones. “I’m always thinking about my canvas, which is women,” she says.
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